Channel Seven have announced they’re bringing back Celebrity Big Brother in 2021, but calling in Big Brother VIP.
Seven Network Programming Director, Angus Ross, said in a statement on Tuesday: “The new season of Big Brother looks fantastic. We can’t wait for Australia to meet this year’s amazing collection of housemates and to start discovering the many surprises and twists we have built into the show. With anticipation for the new season building, the time is right to commission Big Brother VIP. The celebrity format is a proven success around the world. It was a hit here in Australia almost two decades ago and we’re looking forward to introducing a whole new generation of celebrities to Big Brother. Let the game begin.’
Endemol Shine Australia CEO, Peter Newman, added: “We were thrilled to be able to bring the new Big Brother to life on the Seven Network last year. Across last year’s season and the upcoming 2021 season, over 40 everyday housemates have had a chance to play Big Brother’s game. We now welcome a host of celebrities to a brand-new house, seal them off from society and see who can survive the twists, turns and surprises that Big Brother has waiting inside. Who will win? Australia will decide.”